Art Team – Space Design for De Rococo

De Rococo is one of Israel’s leading fashion brands. For a large-scale pop-up store launched in Glilot, the brand collaborated with window-display designer Noa Laufer.
As part of the project, an entirely new retail space was designed from scratch, inspired by the world of casinos. The space had to be both fully functional - with storage, fitting rooms, a checkout area - and still retain a sense of style, drama, and immersive charm.

As a member of the art team, I took part in building the entire space from the ground up. My work included:

Creating storefront window display
Painting signage and planning its placement throughout the space
Designing and assembling full-size mannequins at the entrance, including complete textile styling
Making on-site creative decisions aligned with the client’s vision and the lead designer’s direction

Tools Used:
Styling, spatial design, hands-on art direction.

Credits:
Brand – De Rococo
Lead Art Designer – Noa Laufer
Interior Designer – Einat Kotser
Art Team – Omer Yaacov
Photography – Lior Cohen